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Your printed product has turned out perfectly! But it can't begin to return dividends to your business until it's in the hands of your intended audience. It must reach the right people on time and in the most cost-effective manner possible. Whatever your needs, our team of mailing experts here at Morgan Printing Inc. will deliver!
Presort Services: Postal rate increases can cause your project to cost more than you anticipated. our mailing management services will help you capture all United States Post Office (USPS) automation discounts for which your mailings are eligible - and we'll provide you with the most efficient and economical presort services for:
First Class
Standard (bulk)
Periodicals
Bound Printed Matter
Parcel Post
Priority Mail
List Management: Whether you're utilizing your own mailing list or one obtained through MPI, it's important the list be clean and accurate. Incomplete or incorrect addresses can delay or prevent your mail from being delivered. We help you avoid such problems by offering:
Mailing Lists: Recommended file formats for mailing lists:
ASCII Delimited
Excel, Access
ASCII Fixed Width
Word Perfect
Helpful tips to get the most out of your mailing list:
Lists should be kept up-to-date by running the names and addresses through the U.S. Postal Service National Change Of Address (NCOA) file. Of all the various list-hygiene methods, this is the most crucial, because it will eliminate most of the undeliverable mail from the list.
Deliberately keep seeded names on the database to make sure that your list is not used for unauthorized purposes and to see live samples of your own mailpiece.
Make sure creative personnel are aware of the need to meet postal regulations when they design your mailpiece.
Define your target audience. Who are the most likely responders to the offer? When marketing to consumers, try to pinpoint certain lifestyle characteristics that seem to fit your likely customer. Lists can be purchased for almost any lifestyle characteristic or demographic.
Fields within the list should all contain the same information. (For example, one field would contain only states, another field - only ZIP codes.)
Fulfillment Services The MPI warehousing and storage facilities provide convenience and security for your products or literature. Our fulfillment process is worry-free - we take your individual items from inventory, assemble them in appropriate cartons or envelopes, and address them to the final destination. We then find the most cost-effective method of shipping to complete your order. Some of the main fulfillment services we can provide are:
Inserting
Metering
Folding
Sealing
Collating
Tabbing
Kit Assembly
Sorting
Labeling
Boxing
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